annabel

Hi! My name is Annabel, a Singapore based UGC creator and self taught photographer (with 5 years of shooting experience, including studio). Recently, I have been trying to branch into cinematic videography as well due to my love for storytelling. On top of that, I am a marketing major with a vested interest in social media marketing and UGC. Having learnt about these in theory has piqued my curiosity in trying out UGC for myself to gain a personal understanding of what brands are looking for, while also combining my marketing knowledge with skills as a photographer. Aside from photography and tech, I also have strong interests in areas such as sports, health, fashion and beauty. I have been playing softball for 5+ years and I often frequent the gym, so health- related food items and equipment are a given in my daily life! At the same time, I take good care of my appearances as I believe that feeling and looking good translates over to confidence in how I carry myself. Through my UGC work, I hope to show how different products have been extremely effective in complimenting or even enhancing the lifestyle I lead while also showcasing a creative and unique take in the content I create.